We live in a highly competitive world, a word where there is cut-throat competition in all sectors and walks of life. Each and every person is therefore interested in self protection and of his loved ones. In such circumstances, being subject to wrongs is no big deal and would have been experienced atleast once in everyone's lives. A love or revenge or a desire to avenge wrongs done to one is certainly not justifiable. At the same time, to take things low and allow the enemy to take the upper hand is also a considered a sign of weakness.
Revenge and tolerance against offender
The natural inclination is to take action against the offender. If a man has caused some damage to a firm, the first thought would be to cause a similar damage to him. Many see in it, instant gratification. 'An eye for an eye' is now considered fair play not just amongst people, but across corporations worldwide. Tolerance may be a virtue, but it is apt to be mistaken for weakness and may encourage the aggressor. The retaliation can sometimes be justified, but not under all circumstances.
Competition in business world and the results
With business houses growing phenomenally worldwide, this trend has only turned alarmingly high. This is noticeable in the ads of many companies that showcase their competitors in poor taste. The competitors therefore are forced to think of other ways to belittle their competitors. This leads to a tug-of-war with no consensus being arrived at. Apart from the financial constraints in this ensuing war borne among the competing peers, it is the customers who end up bearing the brunt of the miseries brought about by these producers, in the form of increased costs. Business is not just the only sector affected by this trend. Society seems to have embraced it with open arms with the Gujarat riots in India being a noteworthy example and on an International scale, the counter attack of the US on Afghanistan post the twin tower attack.
Indian culture is such that principles of love and charity have predominance over most other qualities. Gandhiji showed the world the efficacy of love and non violence with which weapons he caused the rout of the mighty British Empire. On a historical perspective, it may be observed that since stone age, it's this eye-for-an-eye ideology that's been bred amongst humans. The philosophy of love, while being preached, has not got its due regard. Hatred breeds hatred.
Retaliation is likely to cause a continuation of spiteful attitude. If instead, something constructive and strategic importance can be worked out, it would serve a better cause. But again, as earlier mentioned, this is highly difficult, keeping in mind the pace at which today's businesses are developing and also their ever increasing desire to excel, even at the cost of others. Companies, and thereby, individuals should strive to play fair in a competitive world, not just for their own survival, but for the overall betterment of society as well.
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